Redefining How
Basketball Players Train

Shoot 360 combines advanced technology, real-time feedback, and structured development to create a smarter way for players to improve their game.

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PRO ATHLETE ADVISORS

Guided by Those Who’ve Played at the Highest Level

JAMAL CRAWFORD

3x NBA Sixth Man of the Year

BREANNA STEWART

3x WNBA Champion & 2x League MVP

ZAZA PACHULIA

2x NBA Champion

fred jones

NBA Slam Dunk Champion

RODNEY STUCKEY

Former NBA Player

FIND YOUR FIT. START YOUR JOURNEY

Built into every shooting court, the Splash Meter™ tracks each shot & delivers instant feedback to help you adjust and improve.

The Splash Meter™ tracks arc, depth, and alignment on every shot, giving you instant feedback that allows you to make precise adjustments in real time. By focusing on the mechanics that matter most, players build stronger muscle memory, improve consistency, and develop a more reliable shot.

Instant Feedback. No Guesswork.

Get immediate, color-coded feedback on every rep so you know exactly what to adjust and how to improve.

Find the Splash Zone™

When your shot falls within optimal shooting metrics, you give yourself the best chance to score consistently.

Track Every Shot

See exactly where the ball lands with detailed shot charts and rim mapping that reveal patterns and progress over time.

The Technology Behind Our Skills Courts

Our Skills Courts combine structured drills, game-speed scenarios, and real-time feedback to help players develop complete on-court performance.

The Skills Courts guide players through structured drills and game-like scenarios designed to develop complete on-court performance. Every session is built around real movement, decision-making, and execution, helping players translate training directly into game situations.

STRUCTURED TRAINING SYSTEM

Follow guided drills designed to build and reinforce key basketball skills

GAME-SPEED SCENARIOS

Train in dynamic environments that simulate real decision-making and on-court situations

FULL SKILL DEVELOPMENT

Work on ball handling, passing, and overall execution in one connected system

NBA & WNBA PARTNERS

Technology-driven training and fan experiences developed with professional basketball organizations.

The Team Behind Shoot 360

A leadership team focused on combining technology, training, and innovation to redefine how players develop their game.

TERRY MICHAELSON

CEO

CRAIG MOODY

PRESIDENT & FOUNDER

JAMIE ESLINGER

COO

SCOTT BUTCHER

VP OF FINANCE

IN THE NEWS

Shoot 360 has been featured by leading sports, business, and technology outlets for redefining how players train, compete, and develop their game.

NBA champion Zaza Pachulia, WNBA star Breanna Stewart, other top athletes partner with basketball tech company

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Stephen Curry’s Scientific Quest for the Perfect Shot

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Lucra and Shoot 360 Partner to Add Rewards to the World’s Most Advanced Basketball Training Facilities

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BSE taps Shoot 360 for shot tracking tech at youth basketball facility

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FREQUENTLY ASKED QUESTIONS (FAQ)

Shoot 360 is a technology-powered basketball training facility that combines professional coaching with advanced shot-tracking systems and performance analytics. The training environment is designed to help athletes improve through structured workouts, real-time feedback, and measurable progress. Every session tracks data such as shooting accuracy, shot volume, and performance trends so athletes can see exactly how their skills are developing over time.

Shoot 360 provides a modern training experience where athletes of all ages can build confidence, refine technique, and improve their game through consistent, data-driven practice.

Shoot 360 combines basketball coaching with interactive training technology that tracks performance during every workout. Traditional training often relies on observation and repetition, while Shoot 360 integrates automated shot tracking, interactive passing systems, and gamified skill challenges to provide immediate feedback.

This technology allows athletes to see measurable improvements in their shooting percentage, consistency, release speed, and training volume. By combining coaching with real-time analytics, Shoot 360 helps athletes train more efficiently and stay motivated throughout their development.

Most Shoot 360 locations offer membership-based training programs, but many facilities also provide single-session options or introductory experiences. Memberships typically include regular access to training sessions, the ability to schedule workouts through the Shoot 360 app, and the ability to track performance data over time.

Membership structures may vary by location, but they are designed to support consistent training and long-term athlete development.

Many Shoot 360 locations offer an introductory workout that allows athletes and parents to experience the facility before committing to a membership. During this first session, athletes can explore the training technology, learn how the workout system works, and receive guidance from coaches.

This trial session helps players understand how Shoot 360’s technology-driven training environment supports faster skill development.

A Shoot 360 membership typically includes access to the facility’s training technology, structured skill development workouts, and the ability to schedule training sessions through the Shoot 360 mobile app. Members can track their progress through performance analytics that measure shooting percentage, shot volume, and workout completion.

Many locations also offer additional benefits such as coaching support during workouts, access to group skill sessions, and discounted rates for camps, clinics, and personal training programs.

Many Shoot 360 facilities host basketball skill clinics, youth camps, and structured group training sessions throughout the year. Some locations also provide team training opportunities that allow groups of players to work together in a structured development environment.

These programs help athletes build skills while also experiencing competitive and collaborative training.

Some Shoot 360 locations organize leagues, skill competitions, and technology-based training challenges where athletes can test their performance against others. These events combine training with competition and help athletes apply their skills in a fun and motivating environment.

Competitions may include shooting challenges, team events, and leaderboard-based performance tracking.

The Splash Meter is a proprietary training technology used at Shoot 360 to measure the quality of every shot an athlete takes. Instead of only tracking whether a shot goes in or misses, the Splash Meter analyzes how cleanly the ball enters the basket and assigns a score based on shot precision.

By measuring the entry angle and the “swish quality” of each shot, the Splash Meter helps athletes understand the difference between a make that barely goes in and a perfectly executed shot. This feedback encourages players to focus on proper mechanics, arc, and consistency rather than simply counting made baskets.

The Splash Meter turns shooting practice into a measurable skill development system, helping athletes build better habits and improve shooting accuracy over time.

Shoot 360 uses integrated training technology to automatically track shot attempts, makes, misses, and shooting percentage throughout each workout. The system records where shots are taken from on the court and monitors performance trends over time.

Athletes can review their training data through the Shoot 360 mobile app, allowing them to see improvements in accuracy, consistency, and workout performance. This data-driven feedback helps athletes identify strengths, target areas for improvement, and stay motivated as they develop their skills.

Yes. Most Shoot 360 facilities require athletes to reserve training times through the Shoot 360 mobile app or an online scheduling system. Scheduling sessions ensures athletes have access to training stations and allows the facility to manage session capacity effectively.

Scheduled sessions also help athletes stay consistent with their training routine.

Training sessions at Shoot 360 are typically scheduled in time blocks ranging from approximately 30 to 60 minutes depending on the location and program structure. During that time, athletes rotate through multiple technology-powered stations to complete a structured basketball workout.

This format allows players to maximize the number of high-quality repetitions they complete in each session.

Shoot 360 training combines guided coaching with independent practice using the technology stations. Coaches typically spend a portion of the session working directly with athletes to provide instruction, technique adjustments, and motivation.

The rest of the workout allows athletes to complete structured drills independently while receiving real-time feedback from the training system. This hybrid approach helps athletes receive coaching while maximizing training repetitions.

Yes. Many locations offer additional one-on-one or small-group personal training sessions for athletes who want more individualized instruction. Personal training sessions often focus on specific areas such as shooting mechanics, ball-handling improvement, or preparing for competitive play.

These sessions allow coaches to tailor training directly to the athlete’s goals and skill level.

All ages are welcome. Shoot 360 training programs are designed for youth players, middle school athletes, high school players, college athletes, and adults who want to improve their basketball skills. Younger athletes use the training system to build strong fundamentals and confidence, while competitive players use the technology and structured workouts to refine mechanics and increase performance consistency.

Adults can also use Shoot 360 as a way to stay active, sharpen their shooting skills, and enjoy a fun and engaging basketball training experience in a supportive environment.

READY TO GET BETTER, FASTER ?

Experience the difference and take your game to the next level.